There’s so much information available to help online entrepreneurs become successful, I’m surprised more of us haven’t gone cross-eyed.
What I’m not surprised by is the number of online entrepreneurs who are still struggling, who are reading blogs and soliciting advice, waiting for someone to throw them a frickin bone.
When I first started out, I was stuck in that place, and it usually happened for one of two reasons:
- I didn’t know enough about the technical side of building a brand, so my creative voice became lost within the learning.
- I took advice I read too literally and didn’t make it my own.
And sometimes, the advice was just too vague: Be authentic. Tell a story. Engage. Blah blah blah… sigh.
Since there’s no “right” or “wrong” way to do this, how do you know if you’ve foundyour right way?
What helped me move from amateur (or rather, completely lost) blogger to seasoned, was getting to know each and every step of the process.
Once you know the technical side of building a brand off by heart, it no longer conflicts with the creative side of the process (which is why we’re really doing this, right?).
You’ll no longer have to wonder whether you’re being “authentic” because your creative side will always be in full force.
Below are 37 amazing articles that will help you get to know each crucial aspect of building a brand. Each article offers specific, step-by-step instructions you can start using right away. Vague generalizations be damned!
Plan
2. 7 Ways To Craft A Consistent Social Media Brand
by Kristi Hines
by Kristi Hines
3. Content Strategy: How to Find Your Target Audience
by Kristi Hines
by Kristi Hines
5. How to Become a Niche Rockstar: The Guide
by Glenn Allsopp
by Glenn Allsopp
6. The Ultimate Guide to Finding Your Unique Selling Proposition
by Corbett Barr
by Corbett Barr
Design
7. 10 Beautiful Website Color Palettes That Increase Engagement
by Stephanie Hamilton
by Stephanie Hamilton
8. 5 Ways to De-Clutter Your Website For Better Conversion Rates
by Sherice Jacob
by Sherice Jacob
9. 6 Tried and Tested Starting Points For Any Web Page Design
by Babar Suleman
by Babar Suleman
10. 6 Ways To Use Images To Increase Online Conversions
by Sofia Woods
by Sofia Woods
11. Are You Making These Common Website Navigation Mistakes?
by Andy Crestodina
by Andy Crestodina
12. Get The Action You Want On Your Website Using These Four Visual Cues
by Celine Roque
by Celine Roque
13. How 9 Big Brands Display Social Network Icons on their Website
by Kristi Hines
by Kristi Hines
14. How to Make a Gorgeous Twitter Header Image
by Anna Washenko
by Anna Washenko
15. The 7-Step Guide for Creating an Effective Web-Ready Logo
by Babar Suleman
by Babar Suleman
Blog
16. 19 Bad Habits Bloggers Need to STOP
by Tommy Walker
by Tommy Walker
17. 5 Extraordinary Blog Post Types that Will Grow Your Audience Faster
by Corbett Barr
by Corbett Barr
18. 7 Ways to Find Viral Content Ideas
by Kristi Hines
by Kristi Hines
19. Creating a Successful Blog Post – From Idea to Promotion
by Kristi Hines
by Kristi Hines
20. [How To] Build a Successful Editorial Calendar for Your Blog
by Angela Stringfellow
by Angela Stringfellow
21. The Blog Editor’s Cheat Sheet: What to Do Before, During and After Your Post Goes Live
by Sherice Jacob
by Sherice Jacob
22. Write Epic Shit
by Corbett Barr
by Corbett Barr
Market
23. 7 Steps to a High-Converting Email Marketing Campaign
by Sherice Jacob
by Sherice Jacob
24. Checklist: 12 Things You *Must* Do After Writing a New Blog Post [with Infographic]
by Oli Gardner
by Oli Gardner
25. Guest Blogging – The Ultimate Guide
by Glenn Allsopp
by Glenn Allsopp
26. The Beginner’s Guide To Creating and Promoting Infographics
by Kristi Hines
by Kristi Hines
27. The Beginner’s Guide to Running a Social Media Contest
by Sharon Hurley Hall
by Sharon Hurley Hall
28. This Inexpensive Marketing Plan Can Lead to More Traffic, More Leads and Higher Customer Retention
by Neil Patel
by Neil Patel
29. WordPress SEO – The Only Guide You’ll Ever Need
by Glenn Allsopp
by Glenn Allsopp
Engage
30. 42 Timeless Ideas for Attracting More Visitors to Your Website
by Corbett Barr
by Corbett Barr
31. 5 Facebook Posts That Spark Massive Engagement
by Amy Porterfield
by Amy Porterfield
32. 5 Killer Image Strategies to Skyrocket Your Facebook Engagement
by Amy Porterfield
by Amy Porterfield
33. 7 Reasons Your Bounce Rate Is High (And How To Reduce It)
by Sharon Hurley Hall
by Sharon Hurley Hall
34. How To Find the Best Twitter Hashtags
by Kristi Hines
by Kristi Hines
35. How To Increase Your Facebook Fans and Twitter Followers
by Zach Bulygo
by Zach Bulygo
36. The Beginner’s Guide to Twitter
by Zach Bulygo + Sean Work
by Zach Bulygo + Sean Work
37. The Startup’s Guide to Facebook Fan Pages
by Neil Patel
by Neil Patel
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